Gary had a lot of great advice for the people attending is recent 4Ds session as business and marketing continue to evolve. As retailers struggle more to get people into their doors, and social media influencers become an integral part of the culture, businesses need to develop new strategies around how they brand themselves and provide value to both end consumers and potential partners. Now more than ever businesses need to start acting like media companies more than ever. Be sure to check the timestamps for all the moments… Enjoy!

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Gary Vaynerchuk is the chairman of VaynerX, a modern-day media and communications holding company and the active CEO of VaynerMedia, a full-service advertising agency servicing Fortune 100 clients across the globe. He’s a sought out public speaker, a 5-time New York Times bestselling author, and an angel investor in companies like Facebook, Twitter, Tumblr, Venmo, and Uber.

VaynerX, also includes Gallery Media Group, which houses women’s lifestyle brand PureWow and men’s lifestyle brand ONE37pm. In addition to running VaynerMedia, Gary also serves as a partner in the athlete representation agency VaynerSports, cannabis-focused branding and marketing agency Green Street and restaurant reservations app Resy. Gary is a board/advisory member of Ad Council and Pencils of Promise, and is a longtime Well Member of Charity: Water.
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